Translate all your passion and conviction into powerful marketing copy. Like anything, Marketing Copywriting is a process. The first step is obtaining a comprehensive brief:
- What are you selling, or what is your key message?
- Who are you talking to? Create a customer ‘avatar’
- What is your aim/call to action?
- Where will these words appear?
- Who are you competing with?
- What is your unique selling proposition or competitive edge?
- What proof do you have that you can deliver?
Are you collecting customer details, statistics and feedback? Remember, the better you know your customers, the easier it is to reach them. Together we will build a customer profile for markets you are already tapping into, or ones you would like to develop.
Step one is a FREE one-hour briefing process. Call Kaye to make a booking on 0409 848 765.