Wordsmith & More was established in 2006 in response to local demand in NE Victoria. Over the last 10 years, founder Kaye Hall has provided writing, editing, website development and workshops for businesses and government clients around Australia and SE Asia. Kaye’s extensive business experience is balanced by her love of art and writing. Her intelligence, maturity and versatility allow her to enjoy diverse projects, working effectively with clients face-to-face or online. Read Kaye’s CV
AREAS OF EXPERTISE
Marketing and communications
- Strategic development
- Cooperative marketing
- Niche marketing
- Media releases, newsletters
- Website admin & content
- Social media – Facebook, Twitter, LinkedIn
- Powerpoint
- Trade shows/events
Workshops and training
- Facilitated business planning
- Marketing workshop
- Copywriting workshop
- Story writing workshop
Not For Profit (NFP) sector
- Strategic planning
- Grants writing
- Project/program management
- Evaluation, reporting and acquittals
Industry expertise – business planning, reports, websites, etc
- Tourism
- National Parks
- Education
- Agriculture
Working in Asia
- Government departments – sport, tourism, natural resources (Malaysia)
- Outdoor education (China)
- Resort management (Thailand)
Quality Management Systems ISO 9001-2008
- QMS documentation
- Operations manuals
- HR manuals
- Risk management
- OH&S manuals
Management/administration
- Microsoft Office
- MYOB
- WordPress
- Database management
- Budget and resource management
- Preparation of proposals, grants and Tenders